Brand safety

Blocking categories

const job = await client.createJob({  job_type: "chat",  brand_safety: {    blocked_categories: ["gambling", "tobacco", "crypto", "adult"],  },});

Common categories include gambling, tobacco, crypto, and adult. If you need a formal taxonomy, align these values to your IAB category mapping or internal policy list.

Blocking specific advertisers

const job = await client.createJob({  job_type: "chat",  brand_safety: {    blocked_domains: ["competitor.com", "unwanted-brand.com"],  },});

Block advertiser landing domains when a broad category block would be too aggressive.

Ad formats

Your app can receive three ad formats. Banner is a fixed-dimension image creative. Clip is a short silent video. Native is a structured asset bundle containing title, image, description, CTA, and optional icon that the SDK renders to match your app's visual style.

const job = await client.createJob({  job_type: "chat",  slot_config: {    allowed_formats: ["banner", "native"],  },});

By default, wrappers should pass allowed_formats: ["banner"] when they want banner-only behavior. Native ads typically achieve higher CTRs because the SDK assembles them into the same chat-native surface as the rest of your UI.