Core concepts

Compute Sponsoring

Compute Sponsoring connects ad-supported economics to inference-time user experiences without moving ad decisions into the model.

Definition

Compute Sponsoring is the category for funding GenAI compute through separate sponsored placements that run alongside the application flow.

Why it matters

GenAI apps often absorb cost before monetization catches up. Sponsorship gives publishers a way to fund free or low-cost usage without changing the model output contract.

Configuration

Configure sponsorship through project defaults, formats, pacing, consent, and safety policies. Job requests can still carry documented per-request overrides.

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Contact the team

Start in the dashboard, choose Script Tag or Server API, and use contact only when you need rollout review, enterprise coordination, or non-standard integration help. Billing beacon rules live in the API concepts guide.